

Elevate Your Brand Today
At Mintwave, we empower small businesses and entrepreneurs to share their unique stories. We believe in the power of authentic content and stunning imagery to connect with your customers. Our goal is to help you establish your brand as the top choice in your industry, fostering lasting relationships and loyalty.

So glad you
are here!
You’ve found the perfect partner to help your business shine while you focus on what you do best. Together, we’ll create a brand you’re truly proud of.

HEY!
I'm Paulina, the founder.
I created Mintwave, a creative marketing studio that helps small businesses grow through strategy, social media, and engaging visual content out of my love and passion for creating and storytelling. I love understanding what makes people feel and connect. My entrepreneurial mind is always in overdrive and sharing a vision with others energizes me the most.

Services
How Mintwave started
After 13 years in finance, I decided to return to my roots and the industry that truly ignites my passion and creativity: Marketing. From a young age, I was fascinated by what makes people feel, connect, and engage with an idea or a brand. That curiosity turned into a lifelong love for storytelling and brand building.
I’ve been a photographer for over 12 years, blending creativity with strategic insight to help businesses share their authentic stories. My entrepreneurial spirit was inspired by my parents, who always encouraged innovation and hard work through their own ventures. As a proud Latina, I bring a deep understanding of Hispanic culture and the entrepreneurial drive that fuels so many of our communities.
When I’m not creating content or developing brand strategies, you’ll likely find me cheering on my kids at their sports events, walking my golden doodle, or making a quick coffee stop.

Professional Background
Bachelors in Marketing & Certified Digital Marketing professional
I hold a Bachelor’s degree in Marketing and an Associate degree in Business Management. I also recently earned a Certificate in Digital Marketing, expanding and updating my skills in this constantly evolving industry. Earlier in my career, I studied Hospitality Management, which gave me a unique, customer-focused perspective that continues to shape my approach to marketing today.
Photography experience
I have 12 years of experience as a freelance lifestyle photographer, my editing style is clean, timeless, and vibrant true colors. My passion for storytelling drives to create images that resonate with emotion and authenticity. Each photograph reflects not just a moment in time, but a narrative that engages and inspires viewers.
Tools & resources I use
I utilize a range of powerful tools and resources to elevate my content creation process. Trello keeps my tasks organized and on track, while Adobe Creative Suite and Lightroom enable me to craft striking visuals. For social media management, I expertly use, Monday, Meta Business Manager and Meta Ads Manager to maximize campaigns. Google Analytics provides valuable insights into performance, and Sparktoro helps me understand my audience deeply. Additionally, I utilize CapCut Pro and Canva to create engaging and visually stunning content stands out.

Ready to get started?
Latest Insights
Services
- Starting at $450
- 350 US dollars
Our Mission
Our mission is to help businesses connect with their ideal customers by showing up authentically online. We empower brands to share their stories and passions through creative content, strategic media, and purposeful storytelling that builds genuine, lasting connections.














